Golf Mailing Lists
There are approximately 27 million people over the age of 18 who play golf in the United States - though not every one of them are on a golf mailing lists, in practical terms the sales opportunities in this market are endless. According to a February 2012 article in Parks & Recreation Magazine, 90% of golfers are playing eight or more rounds a year and describe themselves as "passionate" about golf. These golfers play at over 15,500 golf courses across the United States, and spend $60-$70 billion each year on golf-related products, services, and travel. Some of the most avid golfers are also the best customers - and therefore the easiest to find. In fact the biggest problem facing direct marketers who use golf mailing lists is not locating customers but eliminating those who are not the best prospects.
And that's your best reason for contacting the list brokers at AllMedia Inc. Many list brokers simply arrange the rental of your mailing list, leaving you to decide who your best customers may be. But at AllMedia, our team of list researchers helps you find your target market through a variety of sophisticated research methods. We take your customer profile and find the corresponding demographics in your golf mailing lists to match your vision of the "ideal" customer with the real customers out there. And with years of experience behind us, our list brokers and researchers can actually recommend demographics to help you narrow your list.
For example, perhaps you are marketing a high-end driver created with the latest in design and materials. It is not a stretch to understand that you will be targeting serious golfers with a high income and/or net worth. Of these, golfers who have purchased golf products through the mail recently will also likely be good candidates for your offer. But one of the first things that we would recommend is that you also look for golfers who travel to golf. These people have not only demonstrated an interest in the game, but have the resources and desire to purchase items that will enhance their enjoyment. There are other demographics that you can use as well to narrow your golf mailing lists and increase your response rate even more.
When It Comes to Golf Mailing Lists, AllMedia is a Hole-in-One
In fact there are literally hundreds of targeting criteria that we can use to locate and identify your best possible target audience including:
- Geographic location
- Golfers who Travel
- Golfers who Have Purchased Mail Order Products
- Recent Purchases by Type (Equipment, Apparel, etc.)
- Registered Golfers
- Tournament Players
- Beginner Golfers
- Affluent Golfers
...and many more. When it comes to golf mailing lists, accuracy and deliverability are very important, but so too is the amount of research that goes into finding the customers most likely to respond to your offer. At AllMedia, our list brokers give you both.
Contact AllMedia today for a free consultation. We'll explain step-by-step how to purchase your own golf mailing lists, and how our list brokers and researchers ensure that you get the most from them. Call or e-mail now, and give your next direct mail campaign the boost it needs to succeed! CONTACT US TODAY [back to top]
To contact a mailing list broker about golf mailing lists, or for more information about how AllMedia can improve the results of your direct marketing programs, call us at: (469) 467-9100 or e-mail us at